How to make AI product videos that follow platform rules
Last updated · By Orenston
Short answer: build the video from the brand's real product photos, write a short script from facts on the product page, add an on-screen and spoken affiliate disclosure, and turn on the platform's AI label if any part looks realistic and was AI-generated.
A simple 15 to 45 second structure
- Hook (first 2 to 3 seconds): the problem or question the product answers.
- Facts: two or three specs or features taken from the brand's page.
- Who it's for: one line on the kind of buyer it suits.
- Call to action and disclosure: "Link below. Ad: I earn a commission if you buy through it."
Each Orenston product includes prompts and a shot list built from the brand's real images, so you don't have to invent visuals.
Platform AI labels
- YouTube requires creators to disclose content that is meaningfully altered or synthetically generated when it seems realistic. That includes making a real person appear to say something they didn't, altering footage of real events or places, and generating realistic scenes that didn't happen. Use the "AI use" setting in YouTube Studio.
- TikTok requires labels on AI-generated content that contains realistic images, audio or video, and encourages labeling anything fully generated or significantly edited by AI.
Things to avoid
- AI-generated images that pass as the real product. Use the brand's photos.
- A cloned or synthetic voice that sounds like a real person without their permission.
- Health, medical or results claims, especially for saunas, cold plunge and red light products.
- Fake reviews, testimonials or "I've used this for months" lines when you haven't.
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FAQ
Do I have to label AI voiceovers?
On YouTube, labeling is required when content seems realistic and is meaningfully altered or synthetic, such as making a real person appear to say something they didn't. TikTok requires labels for realistic AI-generated audio. When unsure, label it.
Can I use AI images of a product?
It's safer to use the brand's real product photos. An AI image of a product can misrepresent what buyers will receive.
How long should an affiliate product video be?
Short-form videos of roughly 15 to 45 seconds suit TikTok, Reels and Shorts. Include the affiliate disclosure in the video itself.